Selling to Schools – market and sell technology products to faculty, staff, and students in K-12 schools, colleges, and universities.


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How (and When) the School Board Enters the Purchase Process
According to a study from the National School Boards Association, school boards are involved in purchasing decisions 90% of the time. What role do they play, how, and when? How do you get a leg up? We're taking a close at this critical topic, with this great article and an interview with industry expert, and more. Start Here!

FROM THE HORSES MOUTH: Working with School Boards: What You Need to Know Now
What's going on with school boards now, given budget shortfalls and increased accountability? What impact will election year have on school board behavior? Industry veteran, Craig Greenwood, reports from the front lines, along with sage advice for avoiding surprises.

FREE REPORT: 2008 Title 1 State Allocations
The feds just released their preliminary allocations to states, for the all-important Title 1 funds – dollars schools will soon use to purchase a huge range of products. Where should you be focusing your sales and marketing efforts in light of the news? Get the free state-specific funding table.

NEW REPORT:
Educator Buying Trends
How do educators make buying decisions? Here's a close look at teachers’ buying patterns, budgets, decision-making authority, and how they prefer to purchase products – including their personal investment in professional development, the impact of NCLB, trends in instructional materials purchasing, and more... See Free Summary Now!

Get the Recognition
You Deserve
In today’s competitive education marketplace, getting recognized – preferably in a positive way, can generate sales and priceless publicity. Entering your product in prestigious awards programs is a key strategy. We'll be focusing on this key topic soon - with solid tips and front line advice to increase your odds of getting much-needed attention!

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