School Budget Outlook and Buying Behavior: 2010 and Beyond

Selling to Schools in Budget CrisisHow will companies that sell to schools generate revenue over the next two years in light of the worst state budgets since the great depression? What will schools buy and what education marketing strategies will motivate them to spend money in a resource-constrained world? Join Glen McCandless, creator of SellingToSchools.com, for a 10-minute interview with guest Dr. Richard Sims, Chief Economist, National Education Association.

Listen to the radio show below: